Feasibility assessment template




















There should be one table for each option. Note: The evaluation criteria provided below are for illustration purposes. Add or remove criteria to suit the specific option. List the top three to five risks for each of the viable options.

Use a high-level, standard risk assessment process. Note: A more substantive risk assessment will be conducted for the business case. These other considerations could relate to physical plant and installations, environment, infrastructure, and technical, political, legal, organizational or social factors, which may be derived from assumptions and constraints discussed in the preliminary project plan, and pertain to the project being able to attain its objectives.

Summarize the key findings of the option assessment. The template consists of four slides that are interconnected by one design and color scheme. The first slide is perfect for the introductory part of your project. Here it is possible to describe the potential risks and evaluate the profitability of the project. Great infographics will organically complement this information.

The right side of the slide has a green background that will contribute to the success of your presentation. The second slide is devoted to the assessment of the practicality of the proposed project or system. Here you can describe in detail the processes that accompany project evaluations. The processes are divided into four types — concept, development, implementation, and roll-out.

The third slide is necessary to present key aspects of the feasibility study in a tabular form. It contains information about the concept, projects, systems, and ideas.

It also allows you to evaluate the project from the beginning of planning to the end of implementation. The fourth slide complements the previous one and provides more visual information for audience perception. Here you can specify the percentage ratio of the influence of the main categories on the final result.

Dotted lines allow you to better track the relationships between the main categories that affect the final result. This template looks professional and modern. It uses visually attractive colors that do not make it difficult to read the contents of the template.

It perfectly combines various design techniques. The online marketplace for chocolates and confections has been thriving for many years. While chocolates and confections are available in almost every store, our primary marketplace consists of specialty chocolates and confections.

By providing a more convenient means of purchasing our products online it is expected that we will retain these customers while conducting an online marketing campaign for new customers as well. ABC will distribute online purchases via direct shipping from the nearest store location.

This will allow ABC to provide timely shipping and eliminate the need for a central warehouse or facility from which to store and ship its products. Such a facility would require a significant capital investment as well as increased operation and maintenance costs.

However, based on anticipated growth projections, ABC must ensure that all store locations maintain adequate inventories on hand to satisfy customer demand. Here the feasibility study provides a high level description of how the organization will market its product or service.

Some topics which should be included are: how does an organization differentiate itself from its competitors; types of marketing the organization will utilize; and who the organization will target. Marketing efforts must be focused on the right target groups in order to yield the greatest return on investment.

In order to be successful, ABC must differentiate itself from competitors in order to appeal to customers in the online marketplace. To do this, ABC will utilize its practice of personalizing its product packaging which it currently offers in-store customers. Current competitors do not currently provide any personalization of packaging. Customers will have the ability to personalize messages on or inside of product packaging, request specific color-based themes, or tailor packaging for special occasions or events.

ABC will implement a customer e mailing list in order to send product promotions, sales advertisements, and other special offerings to customers who register. Additionally, ABC will offer referral incentives to customers who refer our products to friends and family in order to provide additional incentives. ABC will also maintain a customer database in order to determine its target customer groups and geographical regions. ABC will research marketing intelligence providers to determine the benefits and costs of purchasing customer information for bulk email campaigns as well.

Electronic marketing communication costs are very small in comparison to direct mail marketing which ABC currently utilizes. However, we expect the additional revenue from online sales to greatly outweigh these additional electronic marketing costs. This training will need to be contracted to a training provider as part of our startup costs and schedule. With many new products or services there may be a need for additional staffing or for an organization to restructure in order to accommodate the change.

These are important considerations as they may result in increased costs or require an organization to change its practices and processes.

The ABC online sales campaign is not anticipated to significantly affect the organizational structure of the company. There are, however, several staffing additions required to successfully implement the online sales campaign.

All of these positions will work within existing departments and report to department managers. Staffing Position 1: Online Sales Manager — this full time position will lead sales staff in identifying sales opportunities and converting these opportunities to actual sales.



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